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Legitimatly Getting Through Spam Filters

Permission marketers are taking steps to get legitimate opt-in email through spam filters. Cnet Network is launching an ad campaign to encourage it's 12 million subscribers to add the "from" address for Cnet newsletters to their email address books. Email from addresses in users address books is not typically blocked by spam filters. This is fast becoming a best practice for permission marketers. Dare I say we're all over it at BeTuitive.


August 24, 2004 in Building B2B Relationships, Building Customer Community, Building Customer Intuition, bulk email marketing, business credibility, Business Marketing, Business newsletter, Business publications, Business relationships, CMO, Current Affairs, Web/Tech | Permalink


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