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Intuition Starts in the Parking Lot

Here's an example of the cool intuitive things people are doing with flickr.

The Parking Lot Indicatr project invites people to submit cameraphone pictures of company parking lots during off hours. Intuiting that high levels of off hours work activity as indicated by populated parking lots indicates that a company is close to a product release or a major breakthrough/ announcement. This the organizer feels is a good indication of a positive move in stock prices.

I recommend parking lot studys to access the health of a potential customer's business. A full or empty parking lot can say a lot about a doctor's paractice, a restaurant, or a shipping and receiving company. While it can be difficult to track this information remotely, projects like these can bring useful intuitive data right to you via the internet.

January 11, 2005 in Blog Outsourcing, build credibility, Business Marketing, Business newsletter, CMO, Web/Tech | Permalink


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Tracked on Jan 25, 2005 4:55:11 AM