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Email Content: Potentially Lifesaving LifeHack

If you are writing an email newsletter you are probably always looking for good newsletter content. I have recommended before that you Open with a Lifehack. I still think it's a useful strategy for developing newsletter content. Anytime your newsletter can provide even a little useful information to your subscribers they will have new reasons to stay subscribed to your email newsletter.

Here's a good example. Seems an english EMT has started a campaign to encourage people to add an emergency contact entry to their cellphone address book. This way emergency personnel will be able to call your spouse or family member or anyone that you designate if you are too incapacitated to give your own contact info.

While you do this for yourself consider adding this tip to your next email marketing campaign.

Mobiles 999 contact idea spreads:

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July 18, 2005 in blog publish, Blogs, Building B2B Relationships, Building Customer Community, Building Customer Intuition, bulk email marketing, Business editorial, business magazine, Business Marketing, Business newsletter, Business publications, Business relationships, CMO, company blog | Permalink


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