Cellphone Accounts Way Up in India

The world of mobile computing and communication is changing. While Americans learn how to text message the rest of the world is adding users at an astounding rate. Consider this report from Textually.com:

Nearly 2.5 million Indians are buying new cellular phone connections every month, making the South Asian nation one of the world's most promising markets for mobile phone service providers, a senior industry official said Friday. [via The Associated Press].
“The number of cellular phone users in India totalled 65 million at the end of September, up 53.5 per cent from a year ago, said Sanjeev Sharma, who heads the Indian operation of Finnish mobile phone giant Nokia Corp.

Your global marketing plans better include a mobile marketing strategy. Do you have a mobile version of your email newsletter? Have you segmented your mailing list to send a BlackBerry optimized version?
Textually.com:India Adds 2.5M Users A Month

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