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Combine Efforts for More Return

Posted on September 19, 2005 by Sarah Eaton.

Brian Carroll of the B2B Lead Generation Blog wrote a super-duper article for RainToday.com.

The crux of it can be found in this paragraph (although it's well worth reading the entire article):

Targeted email combined with outbound calling is the ideal 1-2 punch for increasing leads, sales activity and revenue.  It has long been accepted that combining outbound calling with direct mail marketing dramatically increases results in B2B programs.

Also, brother blog BeConnected's author Peter Davidson contributes an interesting quote.

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September 19, 2005 in audio publication, award winning design, award winning magazine, award winning newsletter, Award winning publications, Blog Outsourcing, blog publish, Blogs, Building B2B Relationships, Business publications, company blog, company magazine, company newsletter, company newsletter sample, Company publication, corporate magazine, create a newsletter | Permalink


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