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Judging a Book By Its Cover

Posted on April 10, 2006 by Sarah Eaton.

How I wish I could say it's the words that suck people in to a publication!  Actually, I am going to say it, but I'll put a "sometimes" in front of it: Sometimes words suck people in.

But, facing reality, I also must acknowledge that design is a great big part of it.  So, I sat down with two of our designers and we talked about what's hot right now, what tactics you should employ, and what you should avoid.

Enjoy!

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April 10, 2006 in audio publication, award winning magazine, award winning newsletter, Award winning publications, Blog Outsourcing, Blogs, Building B2B Relationships, business magazine, Business publications, company blog, company magazine, Company newsletters | Permalink

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