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Measuring ROI, What a Pain

Posted on April 04, 2007 by Kevin G.

It seems like it gets harder and harder to measure ROI with marketing campaigns.  John Federman explains the pains and potential with measuring ROI.  It may be easier than you think, just think beyond convention and more customer-centric.

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April 4, 2007 in Blogging Tools, build credibility, Building B2B Relationships, bulk email marketing, Business Marketing, Business publications, Company publication, E-Marketing, e-newsletter, Email Marketing, email marketing campaign, email tracking, How to do a Newsletter, marketing solutions, Newsletter Marketing, Newsletter ROI, newsletter solutions, online marketing, Strategic Internet Marketing, Weblogs | Permalink

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