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Posted on August 17, 2007 by Sarah Eaton.

Actually, it's not really a wikireview, since you don't have the power to edit it.  But it is a review of Wikinomics, by Don Tapscott and Anthony D. Williams.

Fun fact: According to Wikipedia, "wiki" is a Hawaiian-language word for fast.

Jeff Sanchez

The Wikonomics summary was dry to say the least. It rambled on about the Internet providing an age of networking and unprecedented business collaborations for profitability in this new Net Gen era. I think everyone already understands that the Internet is changing the way businesses are run, creating an increased way of social networking and empowering the consumer. It didn’t strike much of a chord for me and I feel this networking era has been more of an organic process. We will continue to develop our collaborative habits in response to our continually changing needs.

Kevin Grant

I like how this summary introduces new possibilities of sharing information and ideas on a global business scale.  Being of the Generation Y demographic, I feel accustomed to information shared and utilized in doing research, solving problems and managing my daily life.  Having access to sites like Wikipedia is more a convenience than a breakthrough.  But I only approach my competence of sharing on a personal level.  This summary expands the use of sharing to bigger entities like the existence of ideagoras--groups of uniquely qualified individuals offering their expertise to solve big business problems.  The summary effectively communicates the imminent need for businesses to adopt a wikinomic approach to their business model.  Expect it to be the norm in the near future.

Kathryn Regina

Even though this book summary beats the word “collaboration” into the ground, it does offer a few concrete examples of the advantages of online collaboration for businesses. The most interesting to me was the “Ideagoras” section. It features an e-business venture called InnoCentive (launched by Eli Lilly), which allows large pharmaceutical companies to “tap the talents of a global, scientific community without having to employ everybody full time. The authors call these marketplaces ideagoras, much like the bustling agoras that sprang up in the heart of ancient Athens to facilitate politics and commerce.”

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August 17, 2007 in Brand enhancement, Building Customer Intuition, Corporate newsletter, Educating Clients, email tracking, Freelance newsletter, how to publish and promote online, how to write a newsletter, Interactive Marketing, Newsletter complete outsourcing, newsletter layout, Newsletter ROI, Newsletter solution, outsource magazine, prospect newsletter, sample newsletter, self publish, Thought leadership newsletter, writing magazine | Permalink


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