ACES in Bloom
Posted on May 21, 2007 by Vinnie Lacey.
It's not often that we get to pat ourselves on the back here at BeTuitive Publishing. But award season is in full swing, and we are proud to announce our first wins of 2007!
Miller Heiman and BeTuitive Publishing scored top honors at the 2007 ACE Awards, sponsored by the Reno-Tahoe chapter of the American Marketing Association (AMA). AMA has been the leading source for information, knowledge sharing, and development in the marketing profession for over six decades, with over 38,000 members internationally.
The Miller Heiman Sales Performance Journal nabbed an Award of Excellence in the category of Comprehensive Marketing Campaign for BeTuitive and Miller Heiman. Miller Heiman also won awards in the categories of Special Events, Direct Mail Campaign, Web Marketing Campaign and Publicity/Public Relations Campaign.
Congratulations to our friends at Miller Heiman, pictured here with their shiny accolades:
Excellence is Contagious!
tags: Award Winning Blog | Award Winning Design | Award Winning Magazine | Award Winning Newsletter Award Winning Publications |Blog Publish |Blogging Tools |Blogs |Brand Enhancement |Build Credibility |Building B2B Relationships |Building Customer Community |Building Customer Intuition |Company Magazine |Company Newsletter |Custom Publication |Custom Publications |Electronic Newsletter |Email Blast |Email Marketing
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May 21, 2007 in award winning blog, award winning design, award winning magazine, award winning newsletter, Award winning publications, blog publish, Blogging Tools, Blogs, Brand enhancement, build credibility, Building B2B Relationships, Building Customer Community, Building Customer Intuition, company magazine, company newsletter, Custom publication, Custom publications, electronic newsletter, Email blast, Email Marketing | Permalink | Comments (0) | TrackBack
The Break-Up
Posted on May 15, 2007 by Kathryn Regina.
Microsoft Digital Advertising Solutions is making a mini-movie about the disjunction between advertisers and consumers. It's called "The Break-Up" and it's replete with actual Hollywood actors, a movie poster, and a great tag line:
She is a consumer.
He is an advertiser.
All she wants is genuine affection.
All he gives is loyalty reduction.
The Break-up: A story of love gone wrong.
Coming Soon.
Learn more about the mini-movie at Bring the love back.
p>tags: custom publications | custom publisher | custom publishing | customer intuition customer magazine |customer retention |customizable publication |direct email marketing |E-marketing |e-newsletter |e-zine |educating clients |educating prospects |electronic magazine4 |electronic newsletter |email blast |
May 15, 2007 in Custom publications, Custom publisher, Custom publishing, Customer Intuition, customer magazine, customer retention, Customizable publication, direct email marketing, E-Marketing, e-newsletter, e-zine, Educating Clients, Educating Prospects, electronic magazine, electronic newsletter, Email blast, Email management, Email Marketing | Permalink | Comments (1) | TrackBack
The Latest Strategy for Spam: Hijacking
Posted on April 25, 2007 by Kevin G.
Spam messages infest our inboxes and inundate filters on a daily basis. It seems to be a continuous war of programmers vs. spammers.
According to Commtouch’s 2007 Spam Trend Report, 85-90 percent of all emails are sneaky spam messages. According to the report, the newest and most prominent form of spam aims to hijack the likeness of a legitimate email message.
The early forms of spam were easy to spot from subject lines using the seven words never to use in email marketing. Now they carry the likeness of a normal message with a mixture of images and text. Since most email service providers track an opened message from images populating, the average spam will now have an image at the top to fool spam filters.
When the newest methods of filtering are developed and integrated, they are already outdated by the continuous cycle of spam sophistication. It seems like an endless rat race to stay on top. You can read more about the newest trend in spam messages here.
tags: Build Credibility | Building B2B Relationships | Bulk Email Marketing | Business Relationships Creating Newsletter |Creative Emails |Direct Email Marketing |E-Marketing |E-Newsletter |Educating Clients |Email Blast |Email Marketing Campaign |Email Marketing Solution |Grow Relationships |How to do a Newsletter |HTML Email Newsletter |Interactive Marketing |Opt-in Email |Opt-in Email Marketing |Strategic Internet Marketing
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April 25, 2007 in build credibility, Building B2B Relationships, bulk email marketing, Business relationships, create newsletter, Creative emails, direct email marketing, E-Marketing, e-newsletter, Educating Clients, Email blast, email marketing campaign, email marketing solution, grow relationships, How to do a Newsletter, html email newsletter, Interactive Marketing, opt-in email, Opt-in Email Marketing, Strategic Internet Marketing | Permalink | Comments (1) | TrackBack