The Five Elements for Solid Decision Making

Posted on September 27, 2007 by Kevin G.

I came across a great blog article that reviewed a study of 154 C-Level executives and their perceptions of how they make decisions.  The outlook is mixed at best.  Many managers and executives feel weary about their decisions from lack-of or inaccurate data.  Others tend to decide on personal intuition, while some panic from the pressure of deadlines.

Though the results are sobering - "72% of execs believe management decision making is only moderately efficient or worse" - the post provides five key elements to make better decisions.

High-Quality Data

Access to Advanced Training and Systems

Sound Judgment

Trust

Flexibility

Read on to get the reasoning behind what makes a good decision.

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September 27, 2007 in Blog Outsourcing, blog publish, Blogging Tools, Blogs, Brand enhancement, build credibility, Building B2B Relationships, Business Marketing, Business newsletter, Business publications, Business relationships, Creative emails, Custom email, custom magazine, custom newsletter, Custom publication, Custom publications, magazine design, magazine marketing, magazine outsourcing, magazine publishing, Marketing Communication, marketing magazine, Newsletter ROI, newsletter sample | Permalink | Comments (3) | TrackBack

Judge a book by its cover...

Posted on August 09, 2007 by Jeff Sanchez.

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We all do it...walking through a bookstore or browsing a website an attractive and enticing book/magazine cover always can draw us right in, no matter what the content may be. The blog Cover is now dedicated to the art of book cover design. Several recently released books are stacked up against each other based solely on their cover designs.

Take a gander to see if your favorite summer reads are in there and which books you would take a pass on. Other designers and industry professionals provide great two sense, also. Start judging.

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August 9, 2007 in award winning magazine, Award winning publications, Brand enhancement, Building B2B Relationships, Building Customer Community, create newsletter, creating newsletter, Custom email, Custom publication, Custom publisher, Custom publishing, Customer Intuition, customer magazine, customer retention, email marketing solution, email newsletter marketing, Email Newsletter Outsourcing, Email newsletter template, email services, how to publish a magazine, how to publish and promote online, how to publish online, how to write a newsletter, how to write and publish a paper, magazine design, magazine publishing, Marketing Communication, marketing magazine, marketing newsletter, Newsletter Marketing | Permalink | Comments (0) | TrackBack